Cargill division chooses Agent for branding and advertising work.
The division of Cargill that creates branded and designed feed products for large animal producers has chosen Agent to work on a number of branding projects. These include the naming and brand development of a new, high-energy feed ingredient for the shrimp industry, and a refreshed brand campaign for Empyreal 75, a sustainable protein ingredient for aquaculture feed producers, primarily serving salmon and other fish species. In addition to logo and brand development, Agent is also creating multi-channel advertising campaigns, video, collateral and other brand promotion elements. New work will be rolling out soon.